Hi my name is Owen, an exchange student from the UK. Being from the UK like Mr John Delacruz, you can understand why I was a little excited when I found out he was too. Hope his little references about England don't confuse the class too much!
Anyway, one of the reasons I'm keen to study advertising is because I enjoy testing my creativity. I've enjoyed taking classes in courses such as Art and Design & Technology. but advertising not only test your creativity but also involves applying your understanding of theories within Psychology. FYI I study business and psychology joint honours so the two practically go hand in hand within advertising.
Although it sounds silly, ever since I started watching the television series of Mad Men, I picture the advertising industry as having this sleek and sexy aura about it, which may have drawn me slightly towards the course!
I suppose one of the things which kind of disgusts me about advertising is how manipulative it can be. Though it is fair to say our generation is a lot more conscious and aware of the techniques used within advertising and are less affected by it. What I hate the most though is subliminal advertising! You have to question where there is a moral line in the use of advertising techniques.
Either way, I am excited to be taking part in this course and figuring out how successful I am as a blogger. Chances are not much!
